Archive for the ‘Mortgage Refinancing and Home Loans’ Category

Valuable Insights Into Various Vancouver Real Estate Leads

Valuable Insights Into Various Vancouver Real Estate Leads

Cultivating qualified real estate leads in Vancouver requires adherence to a few fundamental principles. Like all commercial endeavors within any industry or geographic locale, successful Vancouver realty operations share a common characteristic: effective marketing. The Following are some effective strategies to spread the word about all your wonderful service offerings:

Allied networking

Position yourself for frequent contact with bankers, mortgage loan officers, escrow agents, real estate attorneys, and even home construction and repair contractors. High-profile participation in social and civic organizations centered around real estate activities is an ideal image enhancer and free advertisement source.

Investors’ clubs are particularly productive sources of Vancouver real estate leads. Membership in any local investment clubs can pay dividends that amount to multiples of any required dues.

Direct mail
Although direct mailing campaigns might seem to be somewhat of a “Dinosaur Age,” the number of consumers with no easy access to – or interest in the Internet is surprising. Targeted mass mailings tend to produce better results than broad-based efforts. Design and print personalized form letters on professional stationary that address the needs of specific market subsets such as:

  • Financially-distressed homeowners
  • Investors
  • First-time buyers
  • Those amidst major life events and crises: Examples are recent marriage, divorce, childbirth, a loved one’s demise, or retirement.

Such occurrences often have far-reaching financial implications that typically involve the acquisition or disposition of real estate.

Open house
Hosting an open house within an available property for sale is an excellent means of generating new real estate leads in Vancouver. Being the first professional point of contact for new arrivals to a bustling metropolis offers tremendous, tangible marketing exposure that is also very cost-efficient.

Prominent signage placement
Upon accepting a new listing or affecting a sales contract, install conspicuous signage in strategic locations on the premises that clearly indicate this to all sighted passersby.

Online website
Construct an aesthetically appealing, high-quality virtual platform that shows off your extensive professional knowledge and available inventory . Include at least ten articles that contain recent and accurate information about various realty aspects. Rental and commercial property investments, mortgage qualification, tax shelters, reverse mortgages, and home security are a few examples of excellent article topics.

Include practical utilities like interactive maps, loan payment and closing cost calculators, and click-to-call features. Such devices lend credibility and concertize hypothetical scenarios to incite viewers into taking affirmative action.

Spread the printed word
Odds are that you already engage in extensive daily travel in the pursuit of your trade or profession. Take full advantage of every potential opportunity to spread the word at little or no cost. Deposit, display, or insert business cards and other marketing literature upon and within bulletin boards, cash registers, and vehicle windshields.

Word of mouth
Called the “endless chain” in sales parlance, this perpetual promotional mechanism is time-proven as the best marketing tool known to mankind. Religiously extract referrals from current and previous clients, prospects, and customers. If necessary, offer incentives for all referred real estate leads from Vancouver that ultimately bear fruit. There is no better way in the world to build an army of zealous public relations willing to work on a commission basis.

Lead Generators
Invigo Marketing systems develops custom lead generation programs or real estate and local businesses. Contact us today to get your lead generation off the ground. Our lead generation programs are the best in the business. How do we know? Our clients tell us..

Posted in Generating Leads Mortgage Marketing Mortgage Refinancing and Home Loans Real Estate Lead Generation Real Estate Leads Real Estate Marketing Real Estate SEO Rent To Own & Lease Options Social Media Marketing | Leave a comment
 

Think Outside the Saltbox: Creative Ways to Get Real Estate Leads

In an ever-changing market that exists in an ever-changing society, a good realtor is always seeking new ideas about how to get real estate leads.  What may have worked for your mentor may not work for you, and what works for you today may not work for you tomorrow.  If you’re looking for fresh techniques on how to get real estate leads, here are a few more to add to your repertoire.

TAKE A GOOD HONEST LOOK AT YOURSELF

One area that may be also be overlooked when considering how to get real estate leads is that of personal image.  What do others see when they observe you?  How is your etiquette?  Your style of dress?  Are you the type of person who will be recognized, for example, at a dinner party or other social event as someone who is likeable and successful?  If you don’t know the answer, then you have probably not given this serious thought.  Most large cities have companies or individuals that specialize in training professional and social etiquette.  It may benefit you to invest a few hundred dollars by taking an etiquette course.  Your classmates will provide another opportunity for you in terms of how to get real estate leads, because they will expand your social circle in ways that you may not have previously envisioned.

GIVE THEM A REASON

You already have an idea about how to get real estate leads by advertising to your social networks, but what guarantees that your friends, family or acquaintances will choose you over their brother’s uncle (who is so very “linked-in”)?  Don’t shy away from casually and periodically mentioning your skills and accomplishments to people in your social networks “in case they know someone” who could use your help someday.  You may just catch them at a time when they could use your help.  If you are continually thinking of how to get real estate leads through your social networks, you should also be motivated to always give good example to them.  No one is going to hire a friend who has proved to be dishonest, forgetful, or rude.

REMEMBER THE FORGOTTEN

When pondering how to get real estate leads, remember social groups that may be overlooked, such as new Canadian and/or Americans.  Like new college graduates, those who are new to our country may have the ability to purchase a home (and eventually sell one) but lack the knowledge on how or why this is in their best interest.  If you are able to guide them through the process, you will likely develop a loyal following, since ethnic groups that are new to North America tend to form very close-knit communities.  If you become the trusted realtor or mortgage broker in a growing but overlooked social group, you may not have to worry about how to get real estate leads in the future.

Posted in Generating Leads Google PLaces Local SEO Mortgage Marketing Mortgage Refinancing and Home Loans Real Estate Lead Generation Real Estate Leads Real Estate Marketing Real Estate Secrets Real Estate SEO Real Estate Technology | Leave a comment
 

Rock, Paper, Scissors…Electronics?

It is by far the common goal of every real estate agent to generate a constant, ever-changing, and steady flow of real estate sales leads. For most agents, this once meant a time consuming and fairly labor intensive process of tasks such as cold calling, in addition to sending out mass mailings. It meant taking time away from those tasks if more drastic measures were necessary, such as handing out business cards or going door-to-door to gain business.

Technology Makes Life Easier

However, with the advent of the internet, and advances in technology that have linked people worldwide, agents can now generate real estate sales leads through other means, including those that do not require massive and sometimes non-renewable resources.

Consider the following when trying to generate any real estate sales leads:

1. Mass e-mail – instead of sending out hundreds of paper letters to potential real estate sales leads, do the same thing electronically, thereby saving resources as well as time, since the letters will reach the recipients in a matter of minutes.

2. Blog – Having a real estate blog is a great asset in generating real estate sales leads. Don’t try to publish everything – visitors will become confused, and leave quickly. Publish a few bits of relative content, and keep it updated regularly.

3. Websites – The Internet can be advantageous in generating potential real estate sales leads, especially for agents. Numerous websites offer advice, listings, and other resources that were once impossible to come by.

4. Search Engines – Search Engines are by far the best way to become noticed on the Internet. Blogs and search engines can go hand in hand, as by keeping relative content on the blog, it will be noticed by more search engines, and thus more real estate sales leads.

5. Social Networking Sites – Usually frowned upon in terms of the working world (it has been known to cause some issues for businesses), sites such as Facebook, MySpace, and LinkedIn can be a great asset to agents looking to generate real estate sales leads. Promotion on social networking sites, used in a positive manner and with professionalism, can only benefit an agent.

Go Green to Attract Clients

Going “green”, once considered a radical concept popular to only a few, has become a worldwide movement. It is now considered gauche to use paper as though it was going out of style, as well as to use the resource of gasoline driving around a neighborhood with what might be a fruitless purpose (e.g. looking for real estate sales leads that might not materialize.)

Using technology and other “green” means to reach potential real estate sales leads is not only a concept that will aide the world, but will make an agent infinitely popular to any potential clients. Showing a willingness to advertise and promote via paperless methods, as well as a concern for both the environment and the world surrounding everyone, will help those clients to see the agent as someone willing not only to help the world, but to help them as well.

Posted in Blog Client Relations Featured Home Buyer Home Seller Homes For Sale House Moving Local SEO Mortgage Marketing Mortgage Refinancing and Home Loans Real Estate Lead Generation Real Estate Leads Real Estate Marketing Real Estate Secrets Real Estate SEO Real Estate Technology Social Media Marketing | Leave a comment
 

Invigo Marketing Systems Launches Local Real Estate Marketing Services

Invigo Marketing Systems is announcing the release of their new proprietary Real Estate Marketing program designed to help Canadian Real Estate Investors, Real Estate Agents, Mortgage Brokers and other real estate profressionals more effectively market their services.

FOR IMMEDIATE RELEASE

March 28th, 2011

According to a recent study, the demand for effective means of allocating business for real estate industry professionals is increasing at an exponential rate. With the recent downturn in the economy many Canadian real estate professionals are reeling, struggling to get a piece of the comparatively smaller pool currently available in the real estate market.

Research shows that there are two very different types of real estate agents in the current economic environment; those who get business easily and those that struggle just to stay afloat. The core of their differences usually comes in the form of differing marketing strategies, with those being successful acquiring steady leads and turning them into consistent conversions.

This simple difference between the two is the basis for Invigo Marketing System’s new program. Bob Mangat, who has personally perfected marketing systems in various economic climates comments: “Being in the real estate business for over 12 years I’ve seen first hand how agents spend their money on useless advertising that doesn’t get results. I started this business to prevent other real estate professionals from making these same mistakes, and to help them generate leads that will more consistently convert into buyers and sellers. Not only do we show them how to get optimal exposure, but we personally consult with them so they are actually making money from their efforts.”

Perhaps this is the biggest selling point for Invigo’s new program- Participants are assisted though every phase of the marketing process. They are provided with resources, education, coaching, and they are even shown how to utilize on and offline avenues to drive in a steady stream of clientele. The basis of the program is to show real estate agents how to seamlessly tie in every aspect of their business to get the most results possible from their efforts.

So far the program has received rave reviews from all those who have used it. It gives hope to real estate industry professionals who have been looking for new ways to attract business and shows them that it is still possible to make a significant amount of money in the Canadian real estate market. To learn more about this program please visit: http://www.realestateinvestingincanada.net/home

Contact Information:
Invigo Marketing Systems
Bob Mangat
Email: bob@invigo.ca
Tel: 604-575-9008

Posted in Google PLaces Local SEO Mortgage Marketing Mortgage Refinancing and Home Loans Multi-Family Properties News Property Management Real Estate Homes Real Estate Investing Real Estate Lead Generation Real Estate Leads Real Estate Marketing Real Estate Secrets Real Estate SEO Real Estate Technology Social Media Marketing | Leave a comment
 

Can you really buy a home with little or No Money Down?

This question comes up a lot for me from some my clients. And the question is yes and no. You have to be creative. Institutional lenders as far as I know and at the date that I’ve printed this have stopped offering 100% financing for properties.

In the past you were able to walk in to a bank and even get 105% financing. Meaning you can get a mortgage for the full price of the property, plus 5% cash back to help you out with the closing costs.

Many of my members had taken advantage of this program which allowed them to get into the real estate game. Things have changed.

You can pretty much get into a real estate deal if you and the seller agree to the terms. You just need to be creative and persistent some times. Some brief examples could be:

- Find a seller that may be desperate. You could take over their payments or ask them to do a Vendor take back (VTB). Remember you may need to get an approval for the mortgage transfer. check with a broker.
- Use a promissory note in lieu of your down payment to the seller.
- Ask the seller to do a lease option. This works better in a buyer’s market where the listing volumes is higher than normal.
- You could try a purchase option where you ask the seller to sell them the home to you for payment in the future.
- An agreement for sale or the right to purchase.
- Trade something as part of your down payment if it’s valuable enough.
- The list could go on and on..

The above are some examples and are really limited to your imagination. If the seller and buyer agree on the terms and conditions then that’s all that really matters. Remember to make it a win win situation for all parties involved and check with a legal advisor prior to entering into any agreements.

You should always look for a property that has the potential for profit. Don’t just pick up a piece of property because you want to get in the real estate game. Do your due diligence and find a network you can bounce and share ideas with.

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Posted in Blog Featured Foreclosures Home Buyer Home Seller Investment Loans Mortgage Refinancing and Home Loans News Rent To Own & Lease Options | Leave a comment
 


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